The Benefits of Blogging for Small Businesses
You’ve read a blog. We all have. It might have been about new summer recipes or the best pet products. Hopefully you walked away with more information than you started with, and after all, that’s the point of a blog.
But it’s not the only point. A good business funnels their blog posts to lead readers toward a next step. That next step can be purchasing a product, signing up for a newsletter, or starting a conversation with the business.
Blogging is a great tool for nurturing your prospects. Here’s how it works:
Tips for Online Fitness Coaches Using Email Marketing
The COVID-19 pandemic hit us hard, and millions of people are still spending a lot of time at home. They’re unable to safely go back to the gyms or attend workout classes.
But that opens up a big opportunity for online fitness coaches and personal trainers. Health is of the utmost importance for those stuck on their couch, and you, as a fitness professional, want to help!
You have the know-how, you have the equipment, you’re logged into Zoom and ready to go—but how do you get clients to join you?
What Is Email Copywriting & Why Does Your Business Need It?
On any given day, you probably open your email and see emails from businesses you’ve purchased products from. Maybe it’s the furniture website where you bought your new couch, or maybe it’s the monthly newsletter from your gym.
Do you open those emails? More importantly, do you find their content valuable? Do you click the links in the email?